New, free and shiny technologies are like catnip to educators. An almost-tangible frisson of excitement cascades through Twitter, Facebook and subsequently staff rooms and TeachMeets in the hours, days and months following announcements of such products and services.

Puentadura' SAMR model

(click image for explanatory presentation)


  1. Is there a business model behind the technology? (OSS counts!)
  2. Can it be used in a transformative way?

Style is not substance.

I’ve certainly been guilty of using things in the classroom mainly because they look good. And that’s fine, so long as you realise at which end of the hierarchy you’re working. Sometimes you need a bit of the shiny.

Johannes Ahrenfelt in Teaching: The Unthinking Profession nails it:

Teachers want ‘stuff’ they can take away and use tomorrow. While I always show how the theory works in practice, it never seems to have the same impact as CPD with titles like ’10 engaging starters’ or ’7 great discussion tools’… The ‘quick fix’ is just that and somewhere down the line a proper solution needs to be found.

If I had to go back and re-teach 2003-10 again, I’d do so taking into account the sage advice of “more haste, less speed”. It’s the considered and sustainable use of technologies that make a difference.

This post isn’t a dig at teachers; it’s a broadside at senior leaders. They, after all, create the parameters within which teachers operate. If you’re pressured into using technology at the level of substitution it’s effectively akin to using a pen instead of a pencil. Something to merely mention in passing, not something to write home about.

Considered use and reflection upon the use of educational technology can be found. Start at and start asking of each new edtech tool you come across: so what?