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An Unreasonable Man writes his Damn Book

The above image* was taken by Ian Usher at a co-design event just before I joined Mozilla in May 2012. It shows me in conversation with Oliver Quinlan (left) and John Bevan (right) both of whom are now at Nesta.

* Apologies for those reading this by email, you’ll need to click through!)

About Oliver’s book

Oliver’s written a book called The Thinking Teacher which I began reading this week. It’s a really clear and well thought-out approach for those who want to take a step back and think what it is that we’re actually doing when teaching others. For a limited time his book’s on special offer via Kindle for the bargain price of 99p. You should buy it.

Here’s a few things that I’ve highlighted already:

There are few other careers than teaching where everyone entering already has thirteen years of experience in the workplace.

Great observation. This is why (some) parents seem to think it’s OK to tell you how to do your job – and why edtech entrepreneurs think they know how to ‘fix education’. Of course, spending time somewhere as a ‘consumer’ is not the same as working there. It’s an imperfect analogy, but anyone who’s ever worked in a shop that they’ve also bought things from will know the difference between front and back of store.

If we are in the business of teaching and learning we have to believe that most things are learnable. All things being equal, it is possible to make significant changes in yourself and to learn. Of course, many things are situational: I am never going to be an Olympic gymnast – I am too old and my body is past it already. However, with enough time, dedication and practice I could certainly learn some gymnastic skills and improve.

I think the important insight here is that you don’t have to have the capacity to be the best in the world at something to derive use and satisfaction from getting better at it. Our world all too often tells us differently and it’s up to us as educators to push back on the holistic value of learning.

The reasonable man adapts himself to the world: the unreasonable one persists in trying to adapt the world to himself. Therefore all progress depends on the unreasonable man. (George Bernard Shaw)

Although I’ve heard this paraphrased before, I never knew it was a quotation from George Bernard Shaw until Oliver used it to introduce one of his sections! Such a great and widely-applicable way of looking at the world.

Great teachers are immersed in their field, not as a syllabus but as a changing, developing entity, with new areas to discover and new questions to ask.

This is one of the things I miss about teaching. My field was History, but even that was an ever-changing landscape based on discoveries (‘out there’ and my own) as well as different intepretations and ways of visualising the past. We can apply this mindset to any area, though – for example I’m trying to ask new questions about what it means to be ‘literate’ on the web.

You should definitely snap up Oliver’s book while it’s on special offer. I’m looking forward to reading the rest of it! Check out his blog and Twitter account too. 🙂

About YOUR book

Great though Oliver’s book is, my main point in writing this post is to encourage you to Write Your Damn Book. That’s the name of a course I received via email over the past year from Paul Jarvis. He’s now ended it – packaging everything up and making it available as a free PDF (5.2MB)**

You should write your book this year. Seriously. People are waiting to hear your unique take on life. They want to find out more: what do you wake up every day thinking about? For those of you who blog regularly, why not select your best posts and self-publish? Curate your stuff and put it out there for people to read! Books help you reach out of your echo chamber.

You can create a book using your favourite word processing software, export it to PDF and sell it on Gumroad. Or do as I’m doing for the two books I’m writing this year and try out Leanpub as a total solution. If you want a physical copy, I’ve had success using Lulu. There’s something about having a physical copy in your hands but, either way, it’s the intentional curation that counts.

You know, I bought myself a cheap bit of wall art before Christmas. It’s ironic given the title of Oliver’s book, as it says THINK LESS. DO MORE. Some of us need to do less doing and more thinking. But for me, my motto for 2015 revolves around less thinking and more doing. What’s yours?

** If that link doesn’t work, try this one (archive.org)!

Announcing TWO new e-books: #uppingyourgame v2.0 and an Essential Elements of Digital Literacies workbook

Update: I abandoned (and refunded) those who bought these ebooks. Instead, I’ve turned #uppingyourgame v2.0 into an audiobook. Check it out here!


TL;DR: In 2015 I’m going to write #uppingyourgame v2.0: a practical guide to personal productivity and The Essential Elements of Digital Literacies: the workbook. You can buy each one for $0.99 + tax (~£0.79) right now and you’ll get every update to v1.0.


I’m excited to announce that I’ll be writing not one, but TWO e-books this year! Many thanks to those who took the time to respond to my call to ‘vote’ on what I should write next. Some people commented on the post, some direct messaged me, and some emailed. The outcome of all this was that, somewhat surprisingly, the Open Badges e-book I’d proposed wasn’t as popular as the other two.

It was neck-and-neck between #uppingyourgame v2.0: a practical guide to personal productivity and The Essential Elements of Digital Literacies: the workbook. So, instead of choosing one, I’ve decided to write both of them concurrently. I’ll spend the most time on that ebook that has the most backers. Whatever happens, I’m planning to finish both of them by the end of the year.

While I’ve been very happy with Gumroad as a platform for selling the finished version of The Essential Elements of Digital Literacies, I’m going to try LeanPub for these two new ebooks. I like to write (and sell) ebooks iteratively as it allows me to get feedback from those invested in the content. For previous books following the OpenBeta process I used a manual, system I strung together myself. I’m hoping LeanPub makes this a lot more streamlined.

You can buy #uppingyourgame v2.0: a practical guide to personal productivity and The Essential Elements of Digital Literacies: the workbook in their current form today. That is to say, you’ll get an indicative overview of what the books will cover for the princely sum of $0.99 + tax (~£0.79). The reason you might want to buy now rather than later is that at each milestone I’ll be increasing the price of the ebooks until they’re finished. You also get to help shape the finished version by giving me feedback.

Click on the images below to be taken to the respective LeanPub landing page for each ebook! Thanks in advance for your support and interest in my work. 🙂

#uppingyourgame v2.0

The Essential Elements of Digital Literacies: the workbook

Image CC BY Robert Couse-Baker

My next e-book: three options for you to vote on

Thanks for the feedback! I’ve closed comments on this post now and announced the books I’m writing over here.

Update: something went horribly wrong in the process of using (the otherwise excellent) Gumroad for voting. I’ve transferred the overview of each one to this post, so please just leave a comment to indicate which e-book you’d prefer me write!


Last year I published The Essential Elements of Digital Literacies. I’ve recently reduced it in line with my pricing strategy.

I want to get started writing my next e-book, and I need your help in deciding what to focus on. Here’s my thoughts:

  • The Essential Elements of Open Badges
  • The Essential Elements of Digital Literacies: the workbook
  • #uppingyourgame: a practical guide to personal productivity v2

Which would you choose? Add a comment below! 🙂

The Essential Elements of Open Badges

This book will cover everything from the promise of alternative credentialing to practical steps in getting started. We’ll delve into:

  • telling the difference between digital badges and open badges
  • how to create your first open badge
  • designing learning pathways
  • creating a meaningful and rigorous badge system
  • some of the technical side of things

Want me to write The Essential Elements of Open Badges? Leave a comment below!


The Essential Elements of Digital Literacies - workbook

This workbook builds on the success of The Essential Elements of Digital Literacies. It will provide activities to help learners at all levels improve their skills.

Things that will be covered in the workbook will include:

  • an overview of the 8C’s of digital literacies
  • suggested activities for beginner, intermediate and advanced learners
  • teacher notes
  • a glossary of terms

Want me to write The Essential Elements of Digital Literacies: the workbook? Leave a comment below!


#uppingyourgame v2

Updating the original #uppingyourgame e-book, this new version will cover everything you need to be more productive on a personal level. It will include:

  • reasons for being more productive
  • workflow creation
  • useful tools and apps
  • automating parts of your workflow
  • helping others be more productive

Want me to write #uppingyourgame: a practical guide to personal productivity v2.0? Leave a comment below!


I’m really interested in writing all of these e-books, but I can’t focus on all three simultaneously! Could you help me choose? I’ll be following the same iterative OpenBeta process I’ve followed with previous ebooks.

Got other ideas? Comments? Suggestions? Leave a comment below!

Header image CC BY-NC-SA Mykl Roventine

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